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BLACKOUT TECHNOLOGIES TARGETS SMARTPHONE DISTRACTION BEHIND THE WHEEL TO BOOST FLEET AND DRIVER SAFETY
Blackout Technologies aims to dramatically cut the number of vehicle collisions caused by distracted driving with the launch of an industry-first mobile device blocking tool. The in-vehicle solution prevents unauthorised access to smartphone apps and prevents notifications when behind the wheel, removing the temptation for fleet drivers to take their eyes off the road and discouraging illegal device usage. “Illegal mobile phone use has surged in recent years, especially amongst younger drivers, which represents a huge and growing risk to fleets,” explains Mark Hadley, CEO of Blackout Technologies.
“Mobile device distraction is believed to contribute to as many as 40% of vehicle collisions, and yet, a significant proportion of drivers openly admit to using their smartphones behind the wheel. Tougher laws have so far failed to provide an adequate deterrent – with a 93% year-on-year increase in drivers caught using a mobile device – so fleets must take action to protect their drivers, business and other road users.”
Blackout’s unique blocking technology uses an app installed on a driver’s smartphone that connects to a Bluetooth beacon within the vehicle, or alternatively, an integrated fleet solution such as a connected dashcam or telematics unit. It activates when the vehicle is in motion, automatically restricting encrypted messaging tools, the camera and other popular apps, and includes a two-minute delay to prevent drivers using their smartphone when in stationary traffic. The solution provides an added layer of safety, while still allowing hands-free calls, satnav, Android Auto, Apple CarPlay and workforce systems.
The technology also possesses crash detection functionality, based on high g-force events, whereby a notification is sent to the driver to verify if a collision has occurred and check on their welfare. An alert is then sent to the fleet manager via the Blackout management portal, which monitors active drivers and live device compliance status. Details of a confirmed incident can also be sent to other specified parties for an efficient safety and claims management response.
“Blackout Technologies has developed a highly effective solution that removes distraction, fosters improved concentration and ultimately enhances road safety. Industry experts anticipate that our technology will reduce collisions caused by smartphone distractions by 10 to 20%, thereby helping to prevent many avoidable road injuries and deaths. Additionally, it is expected to enhance fleet performance, lower insurance costs, and protect brand reputation,” adds Hadley.